Fratelli Rossetti is a historic Italian luxury footwear and leather goods brand founded in 1953 by Renzo Rossetti and his brothers. The company is family‑owned and operated and is globally recognized for its handcrafted leather shoes that combine traditional artisanal techniques with contemporary design. Fratelli Rossetti has sustained its commitment to Italian craftsmanship and quality while expanding its international presence through flagship boutiques and select retail partners.

Primary Segment:
Luxury
Demographics:
Professionally active men and women aged ~35–55. These are high-culture, middle-to-high-income individuals who value authentic "Made in Italy" labels. They are often based in major global fashion capitals (Milan, Paris, Tokyo, NYC).
Psychographics:
Value durable and comfortable footwear, prefer classic aesthetics
Shopping Behavior:
Infrequent purchase, typically for key wardrobe upgrades and formal or business occasions
Stores: 1

Total Retail Space:

Fratelli Rossetti
1993
Diana Boutique
50/27 Teryan Str
Yerevan, Armenia
+374 95 580079
11:00 – 20:00

Armenian Franchise

In Armenia, Fratelli Rossetti appeals to customers who prioritize craftsmanship, longevity and refined style. The local franchise offers curated seasonal assortments and personalized service to attract professionals and luxury shoppers seeking heritage Italian products.

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